Marketing info on Signature Sound’s Get Away Jordan

A sharp set of eyes on Signature Sound’s message board noticed this page giving marketing information on Signature Sound’s upcoming Get Away Jordan DVD release. [EDIT, 11/8/10: The link is broken and has been removed.] The thing that most caught my eye (besides the starburst on the cover, which never fails to catch my attention) was the TV marketing schedule. The Gaither television special that features music from the DVD will be aired on no less than fifteen different channels on January 20, including PAX, GAC, TBN, Daystar, and INSP. Add to this a February interview on Dr. James Dobson’s program and a May appearance at the White House, and that equals a lot of publicity.

If Ernie Haase can maintain the same pace and the same personnel for several more years, Signature Sound will be well on their way to being Southern Gospel’s next mega-group.

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3 Letters to the Editor

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  1. Their last DVD sold more than 50,000 units. I would say they already qualify for the mega group description.

  2. I agree David. They ARE SG’s current mega-group.

  3. I just checked. Several months ago, as of the press release, the video had sold over 72,000 units and the CD had sold over 85,000 units, for total sales in excess of 150,000 units.