On CDs and Royalties
Let me just admit it forthrightly: I am fascinated by the inner workings of the Southern Gospel “industry.” With that in mind, let me point out a recent post on David Bruce Murray’s Musicscribe blog. [EDIT, 6/7/12: Broken link removed.] He discusses how artists and record companies recoup their costs for producing a record.
But perhaps the most interesting part of the post is when his train of thought wanders from the original topic. Towards the end of the post, he says:
Groups that should be singing to crowds averaging 5,000 per night, 50 nights per year, with a $30 ticket price are instead singing to crowds of 1000 or less per night, 200 nights or more per year, with a $12 ticket in a concert hall or for a small flat plus a love offering at a church.
By the way, this is NOT the fault of tight fisted existing fans who often get the blame.
He proceeds to blame the unprofessionalism of Southern Gospel radio stations and concert promoters, and the lack of imagination on the part of those who market (most) Southern Gospel groups.
While acknowledging that he has a point, let me observe one other thing. Concerning Southern Gospel fans being unwilling to pay a $30 ticket price: When was the last time we were asked? Could it be that “ye have not because ye ask not”?