Google Trends: Southern Gospel
Google recently released Google Trends. While it does not give actual numbers of searches, it shows whether searches for a term or topic have gone up or down.
In the trend for the search term “southern Gospel,” the trend is steadily downward. Trends for several Southern Gospel groups (Signature Sound, Greater Vision, Bill Gaither, Gaither Vocal Band) generally show an initial peak followed by a gradual downward trend. [EDIT, 6/18/12: Broken links removed.]
Is it that Southern Gospel’s internet audience is shrinking? Or could it be that Southern Gospel fans are as loyal to websites as they are known for being loyal to groups, and that once they visit a site once or twice they bookmark it or remember the domain?