Over the last two years, a number of Southern Gospel artists have launched and completed successful Kickstarter campaigns. Artists like the Ball Brothers, Union Street, the Browders, and Steve Ladd successfully funded albums through Kickstarter campaigns. But even with these four successful campaigns, Kickstarter has been a cutting-edge tool for up-and-coming artists in this genre.
As of this week, it’s relatively safe to call Kickstarter mainstream. Legacy Five launched this Kickstarter campaign to fund their upcoming, Lari Goss-produced album. Here’s how they explain it, in their own words:
Normally, record companies fund an artist’s recordings, but this time, we are responsible for finding the funding ourselves.
Recently, someone told us about kickstarter. When we checked it out, we thought this would be a great way of involving our friends in the process of making our new recording a reality. You have the opportunity to partner with us and be a very real part of our new CD.
We’ve been busy for the past several months selecting songs for this new project. We have found 11 great new songs. We have chosen legendary gospel music producer Lari Goss to produce, arrange and orchestrate this CD. The studio and the musicians are ready to go. We only need one more piece of the puzzle….YOU!
Legacy Five has recorded with Daywind for a decade. It’s not clear from the description above whether this will be a completely independent release, or whether Daywind will distribute it despite not funding it. Either way, just a couple of days into the project, the project is already around 1/3 of the way funded, with a healthy 73 contributors.
There has been some question over whether Kickstarter campaigns are a tool that will only be successful for an up-and-coming group either recording their first album or recording their first national-quality release. Some have wondered whether this can be a method used release after release, by groups that are already well established. Legacy Five’s success so far puts them well on pace for hitting their goal, and would seem to indicate that the answer is yes.Read More